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Products & Orders

Tracking orders

How to keep customers informed after checkout.

Order tracking gives customers confidence that their purchase is moving. The most helpful updates are the ones that answer the customer's next question before they need to ask it.

Once an order is packed and dispatched, add the tracking information or fulfillment status as soon as possible. Clear updates reduce support messages and increase trust in your brand.

Key points

  • Update order statuses promptly
  • Attach tracking details when using a courier service
  • Use post-purchase notifications to keep customers informed